questions@communicateyourwhy.com
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Meet the Team

  • Meet the Team

Meet
the
Team

BEN BAKER

Executive Producer | Communicate Your Why Podcast Network
President and CEO | Your Brand Marketing

I believe that everyone has a story to tell, and I want to help you tell it.  Each one of us is unique and valuable, and has an audience that cares about us because we can help them achieve their goals.

That is what storytelling is about. It is a vehicle that builds trust and relationships and that is how business prospers. It enables the right people to listen, understand your value to them, and compels them to act, whether they are inside or outside your organization.

As a decade-long podcaster, two-time author and international keynote speaker, I have the tools and experience to help you tell your story authentically, to the right people in the right way.

I cannot wait to find out what makes you unique and valuable, and help you succeed and shine.

People we recommend

MARLANA SEMENZA

 

International Photographer/Visual Strategist

 

I help you stand out.  I am a veteran photographer in the reputation business. I find and communicate what makes you unique in one-of-a-kind photographs designed to steer your reputation and teach people how to think of you.

 

My client base has included athletes, celebrities, musicians, WWE Superstars and public figures including Miss North Carolina.

 

My layered experience reaches beyond photography to include storytelling, advertising, location scouting and set styling and design.  My work has been on magazine covers and in NY Times ads. 

 

I love what I do.  And I believe we all deserve to be seen.  Really seen.  If you do too, then I’d love to help you stand out.  

 

Listen to our podcast interview with Marlana Here.

The TEST THE WATERS option is designed for companies on a limited budget or who would like to try the power of the Communicate Your Why program before committing.

It provides you with a reasonable amount of shareable content and access to our network. However, for most companies, this will not provide a full year's worth of marketing materials. If you purchase a TEST THE WATERS package and decide to upgrade within 30 days of the airing of your episode, we will credit 90% of the TEST THE WATERS package and credit it towards the purchase either a TELL YOUR STORY or EXPAND YOUR STORY package.

Our expectation is that we will release your episode within 30 days of the recording date.

The TELL YOUR STORY option is a basic yearly marketing package.

You will release an episode quarterly and use the content that accompanies it to update your marketing and keep it fresh. It is literally four times the amount of marketing materials as the TEST THE WATERS option. It enables you to tell your ongoing story, create case studies with clients, or talk about specific ways you add value to your clientele in a non-sales way, so that people listen to you, understand your value to them and are compelled to engage.

We suggest that you have us interview employees, suppliers, strategic partners and/or clients in order to tell a richer and more robust version of your brand story.

Our expectation is that we will release your episodes quarterly.

The EXPAND YOUR STORY option is designed as a monthly marketing solution.

It provides you with the content you require to stay top of mind with your clients and prospects, talk about ongoing developments and tell a more robust story. Again, if you purchase a TELL YOUR STORY package and decide to upgrade to a EXPAND YOUR STORY one within 90 days of starting the original TELL YOUR STORY package, we will credit 90% of the remaining balance towards the purchase price of the EXPAND YOUR STORY option.

We would suggest that you have us interview other employees, suppliers, strategic partners and/or clients to add additional value and tell a richer and more robust version of your brand story.

Our expectation is that we will record and release your episodes monthly.

Welcome to the communicate your why podcast network
Subscribe to the email below and receive our 30-day podcast launch checklist




By submitting this form, you agree to receive on-going communications from Your Brand Marketing. You can always unsubscribe.

Welcome to the communicate your why podcast network
Subscribe to the email below and receive our 30-day podcast launch checklist




By submitting this form, you agree to receive on-going communications from Your Brand Marketing. You can always unsubscribe.

Types of Questions we ask on this podcast
We believe that the best interviews are candid and free flowing and with that, we never provide the exact questions that we will ask. Over the years, we have found that the best answers are never the ones you have prepared, but rather the ones that naturally flow during the interview. However, with that in mind, here are some broad concepts that we work with. 1. Tell me about the community you serve? 2. What ways do you give back to the community? 3. Why did you start your business and what was the big problem you hoped to solve? 4. Is that problem still a relevant one for your customers and if not, how have you evolved? 5. Where do you want to be in five years and why? 6. What types of clients do you provide the most value to and why? 7. Tell me about the people who work within your organization. What makes them a valuable resource to your clients and why? 8. What are the biggest challenges you have overcome as an organization and how has that enabled you to be a better resource to your clients? 9. What are the three biggest questions your clients continually ask you and how do you answer them? 10. What are the biggest problems you solve, for whom and what makes you great at doing this? 11. If I asked your favourite client to describe you and how you help them succeed, what would they say? 12. What is important to you and why? 13. Define your customer experience? 14. How do you define a successful working relationship with your clients?
Everyone who owns a home has had to repair it at some point. This podcast brings service providers from all areas of expertise to talk about how to maintain your home in ways that large and expensive repair costs can be avoided. It is about bringing experts to you who have seen it all and want to help you make your home the best place it can be.
The Building Your Dreams Podcast
This podcast is designed to provide you with the answers to questions you may have never asked your dentist. To enable you to understand why certain procedures and best practices exist and help you not only to maintain a healthy mouth and gum system, but to find dental professionals that you can trust to take care of you and your family.
The Dental Patient's Podcast
Welcome to the Find Your Pro Show podcast. This podcast is where all great podcasts on the network begin. When someone has an idea to showcase a new vertical, we will test it here first and see how it resonates with the audience. Once we have gained an audience and can provide a consistent stream of valuable guests, we will create a separate show around the vertical and port these episodes over. Consider this where you go to find out what is new and up and coming on the network.
The Find Your Pro Show
Now that you own a home, insuring it and it’s contents becomes a necessity. The question is what level of insurance is right for you? How do you make sure that your most valuable asset is secure and that when something goes wrong, you are not only covered, but working with the right people who will take care of you and help make things right? This podcast brings the experts to you and gives you the insights you need to make the right decisions.
Keep Your Home Secure Podcast
How many of us have wanted to hear from the experts the strategies and insights they use to enable portfolios to grow and people to prosper? This podcast interviews those professionals and gives you a seat at the table to learn what to do and what not to do when planning for your future.
How to Grow Your Wealth Podcast
Manufacturing within North America is growing. Many of the products that until very recently were being produced offshore are now being produced in cities and states nearby. This podcast will allow you to find out what is possible and how to turn your dreams into a reality. The guests of this show will provide best practices, concepts and ideas that will help you achieve your goals.
The Manufacturing Success Podcast
The difference between a good vacation and a great vacation is insider knowledge. Where to stay, where not to, when to travel and when not to and what are the most incredible things to see and do when you get there. This podcast brings the travel experts to you, and introduces you to people you can trust to take care of you every step along the way.
The Travelers' Show
You do not buy a house, you buy a home. The realtors on this show understand this and want to help you gain the knowledge you need to make the right decisions that allow you and your family to make memories in the home you buy for years to come. It is more than just price, it is about understanding total cost of ownership, neighbourhoods, best practices and things that you did not even realize that you needed to know.
Welcome Home Podcast
Welcome to the communicate your why podcast network
Subscribe to the email below and never miss an episode




By submitting this form, you agree to receive on-going communications from Your Brand Marketing. You can always unsubscribe.

Welcome to the communicate your why podcast network
Subscribe to the email below and never miss an episode




By submitting this form, you agree to receive on-going communications from Your Brand Marketing. You can always unsubscribe.